What are you looking for?
June 11, 2014

Fashion Updates: Puma #1

Today’s fashion update is a combination of fashion and sports, featuring Puma’s range of clothes, shoes and accessories for Q3. Puma has adopted a new tagline – FOREVER FASTER – evident in the brand’s direction for 2014 and forward. Working out has always been deemed boring so we decided to incorporate a bit of fun and sexy in it. Hence the concept “Who says working out has to be boring?”

This collection is Brasil-inspired, with tropical elements and bright colours. So ladies and gentlemen, boys and girls, below is a fashion spread of the new Running + Fitness apparel from Puma, available in stores this June 2014.

KEN_3692

Brighter. Bolder

KEN_3699

KEN_3703

KEN_3707

Design inspired by Brasil’s rainforests

KEN_3711

KEN_3716

KEN_3720

KEN_3719

KEN_3728

Wassup?

KEN_3731

KEN_3735

Better performance. Better agility

KEN_3737

Making a statement…

KEN_3740

…With bold colours

KEN_3743

KEN_3754

Staying focused

KEN_3758

Aim to be better. Aim to be faster

KEN_3762

#keeprunning

KEN_3779

KEN_3780

KEN_3781

KEN_3784

Nightcat Jacket (available mid-July 2014)

Apparel: PUMA
Photography: Mobster Studio
Model: Bangsar Babe
Concept: Jien Low

Enter your email address: